Launching an English-Speaking Business Pitch

Students introduce themselves to the international partner class and brainstorm a real or simulated product to pitch. They agree on a product and identify its key features and target customers in English.

Students design their product in detail and write an English product description, slogan, and persuasive pitch script. They use marketing vocabulary and persuasive language to make the product appealing to the partner class.

Students deliver their live English business pitch to the partner class and receive written and spoken feedback. They note how cultural differences shape how the product is received.

Students compare feedback from both classes, decide which revisions will make their pitch clearer and more persuasive, and rehearse the improved version. They explain their choices to a partner.

Students create a bilingual guide that explains how customers should use and contact the product. They test the guide with international collaborators and revise it based on their feedback.

Students present their refined pitch and bilingual guide to both classes and reflect on what they learned about intercultural communication, creativity, and teamwork.